Tools and Experiments
Tools that sharpen the work
A small collection of products, prototypes, and experiments that inform how I think about paid media, creative QA, and performance operations.
Ad Evidence
Proof-of-play and campaign evidence tool for live media environments
A compliance and evidence workflow for capturing live ad placements, generating timestamped proof, and reducing manual follow-up between media, ops, and client teams.
Key Details
- Native capture runner with checksum-verified evidence
- Cloud storage with row-level security and audit trail
- Built to reduce manual QA cycles across media and ops
Bitrate Forge
Creative compliance toolkit for paid media teams
A privacy-first tool for checking video specs, bitrate, and creative readiness before assets move into platforms like Amazon DSP, DV360, and other programmatic systems.
Key Details
- In-browser transcoding via FFmpeg + WebAssembly
- No server infrastructure required
- DSP spec database for automated compliance checks