Sydney · Google Ads · Media planning
Performance marketing consultant for Sydney brands
I help Sydney emerging consumer and ecommerce brands cut wasted spend, repair measurement, and scale paid media with clearer decisions across Meta, Google, TikTok, and Amazon.
Who I work with
Senior support for the decisions dashboards cannot answer
The work is most useful for brands spending $10K to $100K-plus per month with a capable team already in place. Common starting points are rising customer acquisition cost (CAC), conflicting channel reports, slow creative learning, and budgets set on blended ROAS rather than marginal return.
- Paid media audit and prioritised 90-day growth plan
- Hands-on Meta, Google, TikTok, and Amazon execution
- Measurement, attribution, and incrementality testing
- Fractional head of growth for internal teams
Verified campaign outcomes
Proof from real investment decisions
$6.05 ROAS · $17 CPO
A cross-sell audience strategy performed 26% above benchmark for a major retailer.
Read the retail case study57% lower cost per incremental sale
An incrementality test supported the reallocation of $400K in monthly spend.
Read the measurement case studyBased in Newcastle, working across Sydney
Most engagements run remotely, with in-person Sydney sessions for kickoffs, workshops, and strategic reviews where useful. You work directly with me across strategy, execution, and reporting.
For broader channel support, explore DTC paid media consulting, Meta Ads consulting, or Google Ads consulting for ecommerce.
Sydney Google Ads & media planning
Google Ads consultant and media planner for Sydney brands
Google Ads management Sydney
Search, Shopping, Performance Max and YouTube for Sydney ecommerce teams. I start with a Google Ads audit. wasted search terms, feed quality, conversion tracking and PMax cannibalisation of branded demand. then manage bidding against contribution margin and new-customer CAC.
Google Ads consultingMedia planning Sydney
Full-funnel media plans for Sydney launches, peak trading and always-on growth: audience sizing, demand creation vs capture split, channel mix, flighting, budget gates and a scorecard your team can run against each week.
Full-funnel media planningAreas served
Performance marketing across Greater Sydney
I support Sydney ecommerce and growing teams from the CBD to Western Sydney. senior Google Ads, Meta Ads and measurement work that complements your in-house team, with responsibilities and scope agreed upfront.
- Sydney CBD
- Surry Hills
- Alexandria
- Redfern
- North Sydney
- Chatswood
- Parramatta
- Northern Beaches
- Inner West
- Eastern Suburbs
Find the constraint before you add spend
Five decisions before you change campaign settings: what you are trying to grow, which numbers you can trust, whether ads should reach people already looking to buy or introduce your brand to new customers, and whether the ad matches the experience. Finish with a ranked list of what to fix first.
Frequently asked questions
Which parts of Sydney do you cover?
All of Greater Sydney. the CBD, Surry Hills, Alexandria, North Sydney, Chatswood, Parramatta and the Northern Beaches. with in-person sessions where useful and remote day-to-day execution.
Do you work with Sydney brands in person?
Yes. I work with Sydney brands remotely and can run in-person kickoffs, workshops, and strategic reviews when being in the room adds value.
How much does a performance marketing consultant in Sydney cost?
Ongoing support is available from A$10K/month in media spend at 8.75% of chargeable spend, with an A$1,500 monthly minimum and A$8,750 cap, plus GST. The agreed fee is fixed for the three-month initial contract, then reviewed; support continues month to month with 30 days’ notice afterwards. The standalone Growth Audit is A$2,500 plus GST for brands spending A$30K+/month. At A$10K–A$30K, enquire directly without purchasing the audit. General enquiries are welcome below these thresholds.
What kind of Sydney business is the best fit?
emerging consumer and ecommerce brands with an internal team, meaningful media spend, and a specific question about CAC, measurement, creative learning, or channel allocation.
Do you manage Google Ads for Sydney businesses?
Yes. I audit, rebuild and manage Google Ads for Sydney ecommerce and emerging brands. Search, Shopping, Performance Max and YouTube. with bidding tied to margin and payback rather than platform ROAS alone.
Can you build a media plan for a Sydney launch or seasonal campaign?
Yes. I build full-funnel media plans covering audience sizing, budget split between demand creation and capture, channel mix, flighting, budget gates and a measurement scorecard, for Sydney-only or national campaigns.
Which channels do you cover?
Meta, Google, TikTok, and Amazon DSP, alongside cross-channel measurement and experimentation.
Let’s talk
Tell me where paid media is stuck. I’ll give you a direct view on whether I can help.